Antecedent of Knowledge, Awareness and Willingness of SMEs Actors to Register for Halal Self Declare Certification
DOI:
https://doi.org/10.35897/iqtishodia.v7i2.846Keywords:
Halal Certification, Halal Self-Declare, Awareness, Willingness, SMEsAbstract
Consuming halal products has become a lifestyle and trend for both Muslim and non-Muslim communities throughout the world. Despite creating a large market potential and the government has strong desire to make Indonesia as a reference for world halal producers and encourage the facilitation of knowledge and awareness of halal products. This study aims to determine the effect of the knowledge of SMEs actors about halal certification on willingness to take halal certification and find out whether awareness of halal products has an influence on willingness to take halal certification. This study used a questionnaire in data collection, and the research informants were micro and small business actors in the food and beverage sector. The results of this study found that knowledge has no significant effect on the willingness of SMEs to participate in self-declared halal certification, while awareness has a positive and significant effect on the willingness of SMEs to participate in self-declare halal certification. The implications of this finding can be conveyed to the government in order to conduct intensive socialization regarding free halal certification which can involve micro and small actors who are successful in participating of halal certification.
Downloads
References
Ag Majid, D. K. Z., Abdul Hanan, S., & Hassan, H. (2021). A mediator of consumers’ willingness to pay for halal logistics. British Food Journal, 123(3), 910–925. https://doi.org/10.1108/BFJ-01-2020-0047
Ambali, A. R., & Bakar, A. N. (2014). People’s Awareness on Halal Foods and Products: Potential Issues for Policy-makers. Procedia - Social and Behavioral Sciences, 121. https://doi.org/10.1016/j.sbspro.2014.01.1104
Fadilah, T. N., Purwanto, & Alfianto, A. N. (2022). Tingkat Pengetahuan dan Produk Halal dalam Keputusan Pembelian Makanan Halal Tingkat Pengetahuan dan Produk Halal dalam Keputusan Pembelian Makanan Halal. Jurnal Bisnis Dan Kewirausahaan, 18(1). https://doi.org/10.31940/jbk.v18i1.1-10
Giyanti, I., Indrasari, A., Sutopo, W., & Liquiddanu, E. (2021). Halal standard implementation in food manufacturing SMEs: its drivers and impact on performance. Journal of Islamic Marketing, 12(8), 1577–1602. https://doi.org/10.1108/JIMA-11-2019-0243
Gujarati, D. N. (2012). Dasar-Dasar Ekonometrika (Terjemahan). Salemba Empat.
Hasan, H. (2016). A Study on Awareness and Perception Towards Halal Foods Among Muslim Students in Kota Kinabalu, Sabah. Proceedings of the Australia-Middle East Conference on Business and Social Sciences 2016, Dubai, April 2016, 803–811.
Husin, A. S., Hasnita, N., & Evriyenni. (2019). Faktor-Faktor yang Mempengaruhi Keputusan Pembelian Produk Makanan Berlabel Halal di Kalangan Masyarakat Kecamatan Syiah Kuala Banda Aceh. Jurnal Ekonomi Dan Bisnis Islam, 3(1), 1–12.
Kurniawati, D. A., & Savitri, H. (2020). Awareness level analysis of Indonesian consumers toward halal products. Journal of Islamic Marketing, 11(2), 531–546. https://doi.org/10.1108/JIMA-10-2017-0104
Ngah, A. H., & Gabarre, S. (2020). Mediated and moderated model of the willingness to pay for halal transportation pay. https://doi.org/10.1108/JIMA-10-2019-0199
Prabowo, S., Rahman, A. A., Asnarulkhadi, Rahman, S. A., & Samah, A. A. (2015). Revealing factors hindering halal certification in east kalimantan Indonesia. Journal of Islamic Marketing, 6(2), 268–291.
Said, M., Hassan, F., Musa, R., & Rahman, N. A. (2014). Assessing Consumers’ Perception, Knowledge and Religiosity on Malaysia’s Halal Food Products. Procedia - Social and Behavioral Sciences, 130, 120–128. https://doi.org/10.1016/j.sbspro.2014.04.015
Satria, A. (2020). Sinergi Erat Pemerintah dan Masyarakat - Dorong Indonesia Menjadi Pusat Produsen Halal Dunia. Siaran Pers Kementerian Perdagangan Republik Indonesia, Oktober 2020, 5.
Sayekti, N. W. (2014). Jaminan Produk Halal dalam Perspektif Kelembagaan. Jurnal Ekonomi Dan Kebijakan Publik, Vol. 5 No.(November), 193–209. http://id.portalgaruda.org/?ref=author&mod=profile&id=583667
Silalahi, S. A. F., Fachrurazi, F., & Fahham, A. M. (2021). Factors affecting intention to adopt halal practices: case study of Indonesian small and medium enterprises. Journal of Islamic Marketing, Ahead of p. https://doi.org/10.1108/JIMA-05-2020-0152
Sudarmiatin, S., Khoirul Anam, F., & Wafaretta, V. (2020). The Intention of Halal Certification by Micro Business. ICIEHI International Conference on Islamic, Economy, and Halal Industry, 2020, 141–155. https://doi.org/10.18502/kss.v4i9.7322
Tighe, D. (2014). Existing and Potential Value of Muslim Market Worldwide in 2019 and 2024. Https://Www.Statista.Com/Statistics/796103/Global-Muslim-Market-Size/.
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2022 Cahyaning B Utami, Faiqul Hazmi, Rizka Aulia, Binti M Zahro
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.